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CONFORAMA AND LIDL, FINALISTS IN THE EUROPEAN EXCELLENCE AWARDS 2019 TOGETHER WITH MARCO
CONFORAMA AND LIDL, FINALISTS IN THE EUROPEAN EXCELLENCE AWARDS 2019 TOGETHER WITH MARCO

The #ModoCasaON (#HomeModeON) campaign for Conforama and the Veggie Revolution 2019 campaign for Lidl rank among the top 5 in their respective categories. Both campaigns have been carried out by MARCO, the most award-winning and best-rated agency, and have the chance of winning a 2019 Golden European Excellence Award. The awards ceremony will take place... » read more

DIDIER LAGAE GLOBAL PR EXECUTIVE OF THE YEAR
DIDIER LAGAE GLOBAL PR EXECUTIVE OF THE YEAR

Didier Lagae, CEO and founder of MARCO Agency, has been awarded a Global Stevie Award in the category, “Communications, Investor Relations or PR Executive of the Year”. Lagae is the only European professional to receive an award in this category, further consolidating his position in the PR and communication sector, after receiving the award for... » read more

ALL THE KEYS TO CREATING BRAND SPAIN AT THE 5TH EDITION OF THE SHOPPING, TOURISM AND ECONOMY SUMMIT
ALL THE KEYS TO CREATING BRAND SPAIN AT THE 5TH EDITION OF THE SHOPPING, TOURISM AND ECONOMY SUMMIT

On 7 and 8 October, Madrid hosted the 5th Shopping, Tourism & Economy Summit, the number one European summit dedicated exclusively to quality tourism with high purchasing power. MARCO de Comunicación participated in the international forum providing its vision on country brands. Founder and CEO Didier Lagae, alongside other relevant speakers linked to the tourism... » read more

MARCO EXPANDS ITS SENIOR TEAM
MARCO EXPANDS ITS SENIOR TEAM

MARCO, the international communications agency based in Spain, is approaching 18 years of age and growing steadily. MARCO de Comunicación was named European and Iberian Agency of the Year earlier this year by the Excellence and Sabre Awards, respectively. On top of this, before the summer its founder and CEO, Didier Lagae, was named Global... » read more

DIDIER LAGAE GLOBAL PR EXECUTIVE OF THE YEAR
DIDIER LAGAE GLOBAL PR EXECUTIVE OF THE YEAR

The founder and CEO of MARCO awarded as Global PR Executive of the Year by the Stevie Awards. Didier Lagae, CEO and founder of MARCO Agency, has been awarded a Global Stevie Award in the category, “Communications, Investor Relations or PR Executive of the Year”. Lagae is the only European professional to receive an award... » read more

AT THE SAME QUALITY-PRICE RATIO, 86% OF SPANISH PEOPLE WOULD CHOOSE THE BRAND WITH THE HIGHEST SOCIAL CONSCIENCE
AT THE SAME QUALITY-PRICE RATIO, 86% OF SPANISH PEOPLE WOULD CHOOSE THE BRAND WITH THE HIGHEST SOCIAL CONSCIENCE

The internet has turned consumers into an increasingly informed and demanding community. This empowerment, linked in particular to the ability to influence through social media, has made consumers selective not only in terms of quality-price ratio, but in terms of a whole series of values linked to the brand, with which they seek emotional identification... » read more

THE SPANISH IDENTIFY MORE WITH CELEBRITY INFLUENCERS THAN POLITICIANS ONLINE
THE SPANISH IDENTIFY MORE WITH CELEBRITY INFLUENCERS THAN POLITICIANS ONLINE

Celebrities who use social networks generate the most empathy and emotional connection with the Spanish. According to the study on “engagement and emotional connection on social media”, carried out by MARCO de Comunicación, the leading communications and public relations agency in Europe and Latin America based in Spain, online consumers claims to identify most with... » read more